SnackRight’s 2021 CNY campaign is inspired by a game that is quintessentially Chinese – the bonding game of mahjong. During CNY, members of your extended family will traditionally congregate at your grandparents’ house to play mahjong, and it is over this game that plenty of quality bonding occurs. ‘So, when getting married? When getting your first kid?’
Mahjong is a complex, compelling game that requires skill as well as luck. It teaches us many life lessons: strategy, negotiation, collaboration, cooperation, patience. Above all, mahjong brings people together, strengthens family ties, creates happy memories and enables us to have fun. Mahjong is the unspoken official game of CNY.
For us at SnackRight, it’s not just about Snacking Right and Eating Right, but we are also all about Living Right!
Fun fact: An estimated 1.3 billion tonnes of food is wasted globally every year! Yet,1 in every 9 people goes to bed on an empty stomach. That’s about 821 million people not having enough food to eat every day.
This became the underlying inspiration behind our tough-cookie line. This inspired the birth of our Pecan Walnut Cookie.
We like to call this our sustainability cookie. This is us doing our part for the environment. When dealing with nuts, there tend to be halved nuts that cannot be sold, we in turn bake them into the most fragrant aromatic pecan walnut cookies. A ton of flavour, packed in one small cookie. Perfect with a cup of afternoon coffee.
In a world that is constantly on the go, we stand for something different!
For us, it is about making time for our passion, and our vision. We stand for one mission - for everybody to SnackRight! Here's to changing the world, one snack at a time =)
WHY SNACKRIGHT?
ASIAN INSPIRED
We bring your taste buds through Asia with our locally asian-inspired flavoured nuts. Bringing your snacking experience to a whole new level.
FRESHLY ROASTED
Our gourmet nuts are freshly roasted and packed to order. We are here to ensure you the best snacking experience of your life.
NATURALLY HEALTHY
We believe that if you keep good food in your kitchen, you will eat good food. The health benefits of nuts are immense.